Downside of Using Generic Keyword for Branding

There are quite a few successful brands that simply use a dictionary word for branding. When a company builds its brand around a popular keyword, I always recommend getting the brand match .com domain name. The downside to branding on a generic term, especially when the brand match .com domain name is not owned by […]

Original source: https://domaininvesting.com/downside-of-using-generic-keyword-for-branding/

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