Domain Name Changes Can be Costly

I came across an article on Hacker News that discussed a major layoff at a logo and design company called Looka. According to the article, the company laid off 80% of its employees. The layoff followed a corporate rebranding, as the company changed its name from Logojoy to Looka. Interestingly, the Looka.com domain name was […]

Original source: https://domaininvesting.com/domain-name-changes-can-be-costly/

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